{"id":25769,"date":"2020-02-18T14:00:04","date_gmt":"2020-02-18T13:00:04","guid":{"rendered":"https:\/\/www.lemonlion.sk\/?post_type=portfolio_page&p=25769"},"modified":"2020-02-20T08:51:14","modified_gmt":"2020-02-20T07:51:14","slug":"unielectropuchov-light-up-christmas-ad-campaign","status":"publish","type":"portfolio_page","link":"https:\/\/www.lemonlion.sk\/en\/referencie\/unielectropuchov-light-up-christmas-ad-campaign\/","title":{"rendered":"UniElectroPuchov – Light Up Christmas ad campaign."},"content":{"rendered":"

[vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”yes” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” background_image=”25757″ z_index=”” background_color=”#000000″][vc_column offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”100vh”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” background_color=”#000000″][vc_column][vc_empty_space height=”80″][vc_column_text][vc_row row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css_animation=””][vc_column][vc_empty_space height=”50px”][vc_column_text]<\/p>\n

UniElectroPuchov – Light Up Christmas ad campaign.<\/span><\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1582029095343{margin-top: -40px !important;}” z_index=”” background_color=”#000000″][vc_column width=”1\/3″ css=”.vc_custom_1580822032067{padding-right: 0px !important;padding-left: 0px !important;}” offset=”vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”80″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-xs”][vc_empty_space height=”60″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][vc_empty_space height=”60″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” background_color=”#000000″][vc_column width=”1\/2″][vc_column_text]<\/p>\n

UNI electro material is a wholesale electrical equipment dealer. They also run the self-service store selling lamps and electrical wiring.<\/span><\/h6>\n

[\/vc_column_text][\/vc_column][vc_column width=”1\/2″][vc_column_text]<\/p>\n

The\u00a0campaign’s goal<\/span><\/span>\u00a0was straight forward: We need to get more people into the company’s store. So, we created the “Light Up Christmas” campaign for the customer. It consisted of the following parts.<\/span><\/div>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1582029678503{margin-top: -40px !important;}” z_index=”” background_color=”#000000″][vc_column width=”1\/3″ css=”.vc_custom_1580822032067{padding-right: 0px !important;padding-left: 0px !important;}” offset=”vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”120″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-xs”][vc_empty_space height=”100″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][vc_empty_space height=”60″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” background_image=”25759″][vc_column][vc_empty_space height=”100vh”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1582029691622{margin-top: -40px !important;}” z_index=”” background_color=”#000000″][vc_column width=”1\/3″ css=”.vc_custom_1580822032067{padding-right: 0px !important;padding-left: 0px !important;}” offset=”vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”80″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-xs”][vc_empty_space height=”60″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][vc_empty_space height=”60″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” background_color=”#000000″][vc_column width=”1\/4″][\/vc_column][vc_column width=”1\/2″][vc_column_text]<\/p>\n

We also run the advertising campaign in the relevant newspaper and magazines.<\/span><\/h6>\n

[\/vc_column_text][vc_empty_space height=”30px”][\/vc_column][vc_column width=”1\/4″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1582029700886{margin-top: -40px !important;}” z_index=”” background_color=”#000000″][vc_column width=”1\/3″ css=”.vc_custom_1580822032067{padding-right: 0px !important;padding-left: 0px !important;}” offset=”vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”120″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-xs”][vc_empty_space height=”100″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][vc_empty_space height=”60″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” background_image=”25761″][vc_column][vc_empty_space height=”100vh”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1582029719318{margin-top: -40px !important;}” z_index=”” background_color=”#000000″][vc_column width=”1\/3″ css=”.vc_custom_1580822032067{padding-right: 0px !important;padding-left: 0px !important;}” offset=”vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”80″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-xs”][vc_empty_space height=”60″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][vc_empty_space height=”60″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” background_color=”#000000″][vc_column width=”1\/4″][\/vc_column][vc_column width=”1\/2″][vc_column_text]<\/p>\n

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Campaign landing page.<\/span><\/h6>\n<\/div>\n

[\/vc_column_text][vc_empty_space height=”30px”][\/vc_column][vc_column width=”1\/4″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1582029731541{margin-top: -40px !important;}” z_index=”” background_color=”#000000″][vc_column width=”1\/3″ css=”.vc_custom_1580822032067{padding-right: 0px !important;padding-left: 0px !important;}” offset=”vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”120″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-xs”][vc_empty_space height=”100″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][vc_empty_space height=”60″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” background_image=”25767″][vc_column][vc_empty_space height=”100vh”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1582029740382{margin-top: -40px !important;}” z_index=”” background_color=”#000000″][vc_column width=”1\/3″ css=”.vc_custom_1580822032067{padding-right: 0px !important;padding-left: 0px !important;}” offset=”vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”80″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-xs”][vc_empty_space height=”60″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][vc_empty_space height=”60″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” background_color=”#000000″][vc_column width=”1\/4″][\/vc_column][vc_column width=”1\/2″][vc_column_text]<\/p>\n

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Sandwich board standing in front of the shop changed twice \u2013 for two of the advertised items.<\/span><\/h6>\n<\/div>\n<\/div>\n

[\/vc_column_text][vc_empty_space height=”30px”][\/vc_column][vc_column width=”1\/4″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1582029754278{margin-top: -40px !important;}” z_index=”” background_color=”#000000″][vc_column width=”1\/3″ css=”.vc_custom_1580822032067{padding-right: 0px !important;padding-left: 0px !important;}” offset=”vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”120″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-xs”][vc_empty_space height=”100″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][vc_empty_space height=”60″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” background_image=”25763″][vc_column][vc_empty_space height=”100vh”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1582029763390{margin-top: -40px !important;}” z_index=”” background_color=”#000000″][vc_column width=”1\/3″ css=”.vc_custom_1580822032067{padding-right: 0px !important;padding-left: 0px !important;}” offset=”vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”80″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-xs”][vc_empty_space height=”60″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][vc_empty_space height=”60″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” background_color=”#000000″][vc_column width=”1\/4″][\/vc_column][vc_column width=”1\/2″][vc_column_text]<\/p>\n

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One of the advertising billboards. We lit them with the same lasers as advertised \u2013 wherever possible. Where we could not lit the board, roads, for example, we tried to suggest it with the photo.<\/span><\/h6>\n<\/div>\n<\/div>\n<\/div>\n

[\/vc_column_text][vc_empty_space height=”30px”][\/vc_column][vc_column width=”1\/4″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1582029771694{margin-top: -40px !important;}” z_index=”” background_color=”#000000″][vc_column width=”1\/3″ css=”.vc_custom_1580822032067{padding-right: 0px !important;padding-left: 0px !important;}” offset=”vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”120″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-xs”][vc_empty_space height=”100″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][vc_empty_space height=”60″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” background_image=”25765″][vc_column][vc_empty_space height=”100vh”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1582029782766{margin-top: -40px !important;}” z_index=”” background_color=”#000000″][vc_column width=”1\/3″ css=”.vc_custom_1580822032067{padding-right: 0px !important;padding-left: 0px !important;}” offset=”vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”80″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-xs”][vc_empty_space height=”60″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][vc_empty_space height=”60″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” background_color=”#000000″][vc_column width=”1\/4″][\/vc_column][vc_column width=”1\/2″][vc_column_text]<\/p>\n

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We targeted potential visitors with the help of the Facebook ad campaign. Company’s Facebook page got matching campaign header.<\/span><\/h6>\n<\/div>\n<\/div>\n<\/div>\n

[\/vc_column_text][vc_empty_space height=”30px”][\/vc_column][vc_column width=”1\/4″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1582029795974{margin-top: -40px !important;}” z_index=”” background_color=”#000000″][vc_column width=”1\/3″ css=”.vc_custom_1580822032067{padding-right: 0px !important;padding-left: 0px !important;}” offset=”vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”120″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-xs”][vc_empty_space height=”100″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][vc_empty_space height=”60″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1582032806491{margin-top: -40px !important;}” z_index=”” background_color=”#000000″ el_class=”special-last-row”][vc_column css=”.vc_custom_1523607621560{padding-right: 0px !important;padding-left: 0px !important;}”]

I want you to come up with catchy campaign for me.<\/span><\/div>Contact us<\/a><\/div><\/div><\/div>[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”yes” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” background_image=”25757″ z_index=”” background_color=”#000000″][vc_column offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”100vh”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” background_color=”#000000″][vc_column][vc_empty_space height=”80″][vc_column_text][vc_row row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css_animation=””][vc_column][vc_empty_space height=”50px”][vc_column_text] UniElectroPuchov – Light Up Christmas ad campaign. [\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1582029095343{margin-top: -40px !important;}” z_index=”” background_color=”#000000″][vc_column width=”1\/3″ css=”.vc_custom_1580822032067{padding-right: 0px !important;padding-left: 0px !important;}” offset=”vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”80″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-xs”][vc_empty_space height=”60″][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][vc_empty_space height=”60″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” background_color=”#000000″][vc_column width=”1\/2″][vc_column_text] UNI electro material is a wholesale electrical equipment dealer. They also run the self-service store selling lamps and electrical…<\/p>\n","protected":false},"author":2,"featured_media":25760,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","portfolio_category":[372,364,368,373],"portfolio_tag":[],"class_list":["post-25769","portfolio_page","type-portfolio_page","status-publish","has-post-thumbnail","hentry","portfolio_category-brand-building-en","portfolio_category-business-stationery","portfolio_category-facebook-en","portfolio_category-online-advertising"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.lemonlion.sk\/en\/wp-json\/wp\/v2\/portfolio_page\/25769","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lemonlion.sk\/en\/wp-json\/wp\/v2\/portfolio_page"}],"about":[{"href":"https:\/\/www.lemonlion.sk\/en\/wp-json\/wp\/v2\/types\/portfolio_page"}],"author":[{"embeddable":true,"href":"https:\/\/www.lemonlion.sk\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lemonlion.sk\/en\/wp-json\/wp\/v2\/comments?post=25769"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lemonlion.sk\/en\/wp-json\/wp\/v2\/media\/25760"}],"wp:attachment":[{"href":"https:\/\/www.lemonlion.sk\/en\/wp-json\/wp\/v2\/media?parent=25769"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/www.lemonlion.sk\/en\/wp-json\/wp\/v2\/portfolio_category?post=25769"},{"taxonomy":"portfolio_tag","embeddable":true,"href":"https:\/\/www.lemonlion.sk\/en\/wp-json\/wp\/v2\/portfolio_tag?post=25769"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}