{"id":27855,"date":"2021-03-23T15:18:06","date_gmt":"2021-03-23T14:18:06","guid":{"rendered":"https:\/\/www.lemonlion.sk\/?page_id=27855"},"modified":"2022-06-20T14:58:38","modified_gmt":"2022-06-20T12:58:38","slug":"tvorba-tlacovych-materialov","status":"publish","type":"page","link":"https:\/\/www.lemonlion.sk\/sk\/tvorba-tlacovych-materialov\/","title":{"rendered":"Tvorba tla\u010dov\u00fdch materi\u00e1lov"},"content":{"rendered":"

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Tvorba tla\u010dov\u00fdch materi\u00e1lov s\u00a0perfektn\u00fdmi textami<\/h1>\n

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<\/i>
Pri tvorbe katal\u00f3gov alebo bro\u017e\u00far m\u00e1 pre n\u00e1s obsah a hodnota materi\u00e1lu vy\u0161\u0161iu prioritu ako \u0161pi\u010dkov\u00fd dizajn. Mysl\u00edm si, \u017ee pr\u00e1ve v tomto sa l\u00ed\u0161ime od in\u00fdch tvorcov katal\u00f3gov.<\/h5><\/blockquote>[vc_column_text]<\/p>\n

\u2014 Martin Faktor, Art Director @ Lemon Lion<\/p>\n

[\/vc_column_text][vc_empty_space height=“50px“]\n\n\t\n\t M\u00e1m z\u00e1ujem<\/span>\t<\/a>\n\n[vc_empty_space height=“50px“]<\/i><\/a><\/span>[\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=“row“ type=“full_width“ text_align=“left“ css_animation=““ anchor=“start“][vc_column_inner offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“150″][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“100″][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-md vc_hidden-xs“][vc_empty_space height=“100″][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-12″][vc_empty_space height=“50″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column width=“1\/4″ offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“150px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm“][vc_empty_space height=“50px“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ el_id=“ake-typy-tlacovin-najcastejsie-tvorime“ z_index=““][vc_column offset=“vc_col-md-offset-2 vc_col-md-8″ ][vc_column_text]<\/p>\n

Ak\u00e9 typy tla\u010dov\u00edn naj\u010dastej\u0161ie tvor\u00edme?<\/h2>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column width=“1\/4″ offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“150px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm“][vc_empty_space height=“50px“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column width=“1\/2″][vc_raw_html]JTNDaW1nJTIwc3JjJTNEJTIyJTJGd3AtY29udGVudCUyRnVwbG9hZHMlMkYyMDIxJTJGMDMlMkZmaXJlbW5lLWJyb3p1cnkuc3ZnJTIyJTIwc3R5bGUlM0QlMjJoZWlnaHQlM0E5MHB4JTIyJTNF[\/vc_raw_html][vc_empty_space][vc_column_text]<\/p>\n

Firemn\u00e9 bro\u017e\u00fary<\/h3>\n

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Ak sa chcete pribl\u00ed\u017ei\u0165 ku svojim z\u00e1kazn\u00edkom, spravte si bro\u017e\u00faru. S\u00fa st\u00e1le ob\u013e\u00faben\u00e9 aj napriek silne digit\u00e1lnej dobe. Najefekt\u00edvnej\u0161ie bro\u017e\u00fary s\u00fa tak\u00e9, ktor\u00fdch obsah pochop\u00edte u\u017e po r\u00fdchlom preleten\u00ed o\u010dami. Zamysl\u00edme sa s vami nad spr\u00e1vnym obsahom pre zvolen\u00fa cie\u013eov\u00fa skupinu. Porad\u00edme, ako z\u00e1kazn\u00edkov nezahlti\u0165 inform\u00e1ciami. Pom\u00f4\u017eeme v\u00e1m zvoli\u0165 form\u00e1t aj rozsah pripravovan\u00e9ho materi\u00e1lu. Inform\u00e1cie potom rozmiestnime s d\u00f4razom na spr\u00e1vne tempo, dodr\u017e\u00edme jednotn\u00fa vizu\u00e1lnu identitu va\u0161ej zna\u010dky. Na kr\u00e1se firemn\u00fdch bro\u017e\u00far si skuto\u010dne d\u00e1vame z\u00e1le\u017ea\u0165.[\/vc_column_text][vc_empty_space height=“50px“][\/vc_column][vc_column width=“1\/2″][vc_raw_html]JTNDaW1nJTIwc3JjJTNEJTIyJTJGd3AtY29udGVudCUyRnVwbG9hZHMlMkYyMDIxJTJGMDMlMkZrYXRhbG9neSVFRiVCRiVCQy1wcm9kdWt0b3YtYWxlYm8tc2x1emllYi5zdmclMjIlMjBzdHlsZSUzRCUyMmhlaWdodCUzQTkwcHglMjIlM0U=[\/vc_raw_html][vc_empty_space][vc_column_text]<\/p>\n

Katal\u00f3gy produktov alebo slu\u017eieb<\/h3>\n

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Pri katal\u00f3gu z dielne na\u0161ej agent\u00fary budete ma\u0165 istotu, \u017ee za svoje peniaze dost\u00e1vate najlep\u0161\u00ed pomer kvalitn\u00e9ho obsahu, p\u00fatav\u00fdch fotografi\u00ed a \u0161pi\u010dkovej tla\u010de. Katal\u00f3gy zbli\u017euj\u00fa zna\u010dky s ich klientmi, pred\u00e1vaj\u00fa produkty, slu\u017eby, a ke\u010f s\u00fa kvalitne spraven\u00e9, je pr\u00edjemn\u00e9 si ich len tak \u010d\u00edta\u0165, alebo listova\u0165. Disponujeme vlastn\u00fdm fotografick\u00fdm ateli\u00e9rom. V\u010faka tomu m\u00e1me kompletn\u00fa tvoriv\u00fa kontrolu nad pr\u00edpravou fotografi\u00ed. Zvl\u00e1dame spr\u00e1vu farieb a preto va\u0161e produkty zobraz\u00edme realisticky, v ich vern\u00fdch farb\u00e1ch. Na\u0161i copywriteri v\u00e1m pom\u00f4\u017eu sp\u00edsa\u0165 texty do katal\u00f3gu p\u00fatavo. Katal\u00f3gy v\u00e1m vytla\u010d\u00edme a postar\u00e1me sa tie\u017e o ich distrib\u00faciu.[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column width=“1\/4″ offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm“][vc_empty_space height=“50px“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column width=“1\/2″ ][vc_raw_html]JTNDaW1nJTIwc3JjJTNEJTIyJTJGd3AtY29udGVudCUyRnVwbG9hZHMlMkYyMDIxJTJGMDMlMkZwcm9wYWdhY25lLWxldGFreS1wcmUtZmlybXkuc3ZnJTIyJTIwc3R5bGUlM0QlMjJoZWlnaHQlM0E5MHB4JTIyJTNF[\/vc_raw_html][vc_empty_space][vc_column_text]<\/p>\n

Propaga\u010dn\u00e9 let\u00e1ky pre firmy<\/h4>\n

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Propaga\u010dn\u00e9 let\u00e1ky tvoria ve\u013ek\u00fa \u010das\u0165 objemu na\u0161ich printov\u00fdch pr\u00e1c. Pri tvorbe let\u00e1kov trv\u00e1me na jednozna\u010dnom zodpovedan\u00ed z\u00e1kladn\u00fdch ot\u00e1zok: \u201c\u010co chceme, aby \u010ditate\u013e let\u00e1ku po pre\u010d\u00edtan\u00ed urobil?\u201d a \u201cJe let\u00e1k dostato\u010dne jednoduch\u00fd, aby ho \u010ditate\u013e pochopil pri letmom poh\u013eade?\u201d. Samozrejme, prid\u0155\u017eame sa vizu\u00e1lnej \u0161tylistickej pr\u00edru\u010dky alebo s\u00fapravy pre pou\u017e\u00edvanie zna\u010dky (dizajnmanu\u00e1lu) va\u0161ej firmy. Tvorcovia textov dbaj\u00fa na to, aby p\u00edsali kr\u00e1tko, ale p\u00fatavo. Dizajn\u00e9ri sa s\u00fastredia na spr\u00e1vne tempo umiestnenia inform\u00e1ci\u00ed a s\u00falad so s\u00fapravou pre pou\u017e\u00edvanie zna\u010dky.\u00a0<\/span>[\/vc_column_text][vc_empty_space height=“50px“][\/vc_column][vc_column width=“1\/2″ ][vc_raw_html]JTNDaW1nJTIwc3JjJTNEJTIyJTJGd3AtY29udGVudCUyRnVwbG9hZHMlMkYyMDIxJTJGMDMlMkZzdXByYXZ5LXByZS1wb3V6aXZhbmllLXpuYWNreS1icmFuZC1raXQwQS5zdmclMjIlMjBzdHlsZSUzRCUyMmhlaWdodCUzQTkwcHglMjIlM0U=[\/vc_raw_html][vc_empty_space][vc_column_text]<\/p>\n

S\u00fapravy pre pou\u017e\u00edvanie zna\u010diek (brand-kit)<\/h4>\n

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Z\u00edskajte kontrolu nad budovan\u00edm svojej zna\u010dky! Va\u0161a vlastn\u00e1 s\u00faprava pre pou\u017e\u00edvanie zna\u010dky zaru\u010duje konzistenciu a efektivitu pri tvorbe v\u0161etk\u00fdch materi\u00e1lov, ktor\u00e9 budete pre komunik\u00e1ciu potrebova\u0165. Jednotn\u00fd vzh\u013ead prin\u00e1\u0161a \u013eahk\u00fa rozpoznate\u013enos\u0165. Konzistentn\u00e1 prezent\u00e1cia zvy\u0161uje d\u00f4veryhodnos\u0165 u cie\u013eov\u00e9ho publika, buduje povedomie. Vytvor\u00edme s\u00fapravu v\u0161etk\u00fdch pravidiel toho, \u010do va\u0161a zna\u010dke je, a tie\u017e toho, \u010do nie je. S\u00faprava bude obsahova\u0165 inform\u00e1cie o pou\u017e\u00edvan\u00ed p\u00edsma, loga, sloganov, vzorov, misie, v\u00edzii, fotk\u00e1ch a farb\u00e1ch. V\u010faka tak\u00fdmto pravidl\u00e1m, skompletizovan\u00fdm v elektronickej alebo v tla\u010denej verzii, ktor\u00fdko\u013evek \u010dlen v\u00e1\u0161ho t\u00edmu, extern\u00e1 firma \u010di freelancer v\u017edy vytvor\u00ed materi\u00e1l zladen\u00fd s va\u0161ou zna\u010dkou.[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column width=“1\/4″ offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm“][vc_empty_space height=“50px“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column width=“1\/2″][vc_raw_html]JTNDaW1nJTIwc3JjJTNEJTIyJTJGd3AtY29udGVudCUyRnVwbG9hZHMlMkYyMDIxJTJGMDMlMkZsaXN0eS1kaXJlY3QtbWFpbDBBLnN2ZyUyMiUyMHN0eWxlJTNEJTIyaGVpZ2h0JTNBNjBweCUyMiUzRQ==[\/vc_raw_html][vc_empty_space][vc_column_text]<\/p>\n

Vizitky<\/h4>\n

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Kr\u00e1sne a vhodne navrhnut\u00e1 vizitka je historicky najdostupnej\u0161\u00ed marketingov\u00fd n\u00e1stroj. M\u00f4\u017ee vytvori\u0165 dobr\u00fd prv\u00fd dojem po\u010das osobn\u00e9ho stretnutia, rokovania, pr\u00edpadne na v\u00fdstave, kde vizitku rozd\u00e1vate bud\u00facim z\u00e1kazn\u00edkom a partnerom. Pri navrhovan\u00ed vizitiek sa dr\u017e\u00edme vizu\u00e1lnej identity va\u0161ej zna\u010dky. Zvy\u010dajne s\u00fa prv\u00fdm z tla\u010den\u00fdch materi\u00e1lov, ktor\u00e9 pre zna\u010dku navrhujeme. Vizitky m\u00f4\u017eeme prepoji\u0165 s webom pomocou QR k\u00f3dov a s\u00faborov vCard (VCF). Vytv\u00e1rame vizitky pre jednotlivcov, aj pre cel\u00e9 t\u00edmy. Vizitku o\u017eiv\u00ed aj v\u00e1\u0161 business portr\u00e9t, ktor\u00fd m\u00f4\u017ee vznikn\u00fa\u0165 v na\u0161om ateli\u00e9ri.[\/vc_column_text][vc_empty_space height=“50px“][\/vc_column][vc_column width=“1\/2″][vc_raw_html]JTNDaW1nJTIwc3JjJTNEJTIyJTJGd3AtY29udGVudCUyRnVwbG9hZHMlMkYyMDIxJTJGMDMlMkZ2aXppdGt5LnN2ZyUyMiUyMHN0eWxlJTNEJTIyaGVpZ2h0JTNBNjBweCUyMiUzRQ==[\/vc_raw_html][vc_empty_space][vc_column_text]<\/p>\n

Listy (direct mail)<\/h4>\n

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Oslovovanie z\u00e1kazn\u00edkov po\u0161tou sa v dne\u0161nej dobe m\u00f4\u017ee zda\u0165 ako zastaran\u00e1 praktika. Budete prekvapen\u00ed, ke\u010f v\u00e1m prezrad\u00edme, \u017ee m\u00f4\u017ee ma\u0165 siln\u00fa mieru \u00fa\u010dinnosti. Kampa\u0148 po\u0161tou vie by\u0165 a\u017e 5x \u00fa\u010dinnej\u0161ia ako oslovovanie z\u00e1kazn\u00edkov emailov\u00fdmi kampa\u0148ami. Polovica materi\u00e1lov zasielan\u00fdch po\u0161tou je pre\u010d\u00edtan\u00e1 cel\u00e1 a p\u00e4tina aspo\u0148 preskenovan\u00e1 o\u010dami. D\u00f4vodov je nieko\u013eko. Papierov\u00e1 po\u0161ta je hmatate\u013en\u00e1 a fyzick\u00e1. Umo\u017e\u0148uje vyu\u017ei\u0165 viac kreativity. Pre ve\u013ek\u00fa \u010das\u0165 publika predstavuje nie\u010do zn\u00e1me a bezpe\u010dn\u00e9. Tla\u010den\u00e9 materi\u00e1ly, ktor\u00e9 zasielame po\u0161tou, sa dost\u00e1vaj\u00fa na miesta, na ktor\u00fdch je inak nemo\u017en\u00e9 odprezentova\u0165 sa in\u00fdmi met\u00f3dami. Tvor\u00edme listy, ktor\u00e9 s\u00fa kr\u00e1sne, origin\u00e1lne. Pom\u00f4\u017eeme v\u00e1m vytipova\u0165 vhodn\u00fdch adres\u00e1tov, pr\u00edpadne listy personalizova\u0165.\u00a0<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column width=“1\/4″ offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“150px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm“][vc_empty_space height=“50px“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column width=“1\/2″ ][vc_raw_html]JTNDaW1nJTIwc3JjJTNEJTIyJTJGd3AtY29udGVudCUyRnVwbG9hZHMlMkYyMDIxJTJGMDMlMkZsaXN0eS1kaXJlY3QtbWFpbDBBLnN2ZyUyMiUyMHN0eWxlJTNEJTIyaGVpZ2h0JTNBNjBweCUyMiUzRQ==[\/vc_raw_html][vc_empty_space][vc_column_text]<\/p>\n

Etikety, n\u00e1lepky<\/h4>\n

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V pr\u00edpade, \u017ee vyr\u00e1bate svoje vlastn\u00e9 produkty, alebo ich chcete origin\u00e1lne zabali\u0165, zamyslite sa nad t\u00fdm, ak\u00fd dojem bud\u00ed va\u0161a etiketa \u010di n\u00e1lepka. Tento mal\u00fd element dok\u00e1\u017ee spravi\u0165 ve\u013ek\u00e9 \u010daro, up\u00fata pozornos\u0165 a v pr\u00edpade, \u017ee je origin\u00e1lny, odl\u00ed\u0161i va\u0161u zna\u010dku od konkurencie. Navrhneme v\u00e1m etikety a n\u00e1lepky na va\u0161e produkty, zlad\u00edme ich s vizu\u00e1lom va\u0161ej zna\u010dky. Pos\u00fadime, \u010do v\u0161etko je potrebn\u00e9 na etiketu nap\u00edsa\u0165. Ak potrebujete n\u00e1padit\u00e9 n\u00e1zvy pre va\u0161e produkty, n\u00e1\u0161 copywriter v\u00e1m bude n\u00e1pomocn\u00fd aj pri tejto pr\u00e1ci. [\/vc_column_text][vc_empty_space height=“50px“][\/vc_column][vc_column width=“1\/2″][vc_raw_html][\/vc_raw_html][vc_empty_space][vc_column_text][\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column width=“1\/4″ offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“150px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm“][vc_empty_space height=“50px“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column][vc_column_text]<\/p>\n

Vybran\u00e9 referencie<\/h4>\n

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Pr\u00edpadov\u00e1 \u0161t\u00fadia: Nov\u00e1 webov\u00e1 str\u00e1nka a katal\u00f3g pre SERVISMETAL<\/a><\/h6>\n\n\n \n \n <\/div>\n <\/div>\n\n \n \n \n\n zoom<\/a>\n \n
Ako sme pre ENSECO vytvorili jednotn\u00fa prezent\u00e1ciu na svetovej jadrovej v\u00fdstave WNE Paris 2025<\/a><\/h6>\n\n\n \n \n <\/div>\n <\/div>\n\n \n \n \n\n zoom<\/a>\n \n
Ako sme pre ENSECO vytvorili jednotn\u00fa prezent\u00e1ciu na svetovej jadrovej v\u00fdstave WNE Paris 2025<\/a><\/h6>\n\n\n \n \n <\/div>\n <\/div>\n\n \n \n \n\n zoom<\/a>\n \n
Ako sme pre ENSECO vytvorili jednotn\u00fa prezent\u00e1ciu na svetovej jadrovej v\u00fdstave WNE Paris 2025<\/a><\/h6>\n\n\n \n \n <\/div>\n <\/div>\n\n \n \n \n\n zoom<\/a>\n \n
Ako sme pre ENSECO vytvorili jednotn\u00fa prezent\u00e1ciu na svetovej jadrovej v\u00fdstave WNE Paris 2025<\/a><\/h6>\n\n\n \n \n <\/div>\n <\/div>\n\n \n \n \n\n zoom<\/a>\n \n
Ako sme pre ENSECO vytvorili jednotn\u00fa prezent\u00e1ciu na svetovej jadrovej v\u00fdstave WNE Paris 2025<\/a><\/h6>\n\n\n \n \n <\/div>\n <\/div>\n\n \n \n \n\n zoom<\/a>\n \n
Ako sme pre ENSECO vytvorili jednotn\u00fa prezent\u00e1ciu na svetovej jadrovej v\u00fdstave WNE Paris 2025<\/a><\/h6>\n\n\n \n \n <\/div>\n <\/div>\n\n \n \n \n\n zoom<\/a>\n \n

copywritingov\u00e9 referencie<\/a><\/strong><\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column width=“1\/4″ offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“150px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm“][vc_empty_space height=“50px“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ el_id=“ako-prebieha-spolupraca-s-agenturou-lemonlion“ z_index=““ background_image=“27338″][vc_column offset=“vc_col-md-offset-2 vc_col-md-8″][vc_row_inner row_type=“row“ type=“full_width“ text_align=“left“ css_animation=““][vc_column_inner offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“150″][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“130″][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-md vc_hidden-xs“][vc_empty_space height=“100″][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm“][vc_empty_space height=“50″][\/vc_column_inner][\/vc_row_inner][vc_column_text el_class=“cierna-ciara“]<\/p>\n

Spolupr\u00e1ca s Lemon Lion: zna\u010dka, copywriting, fotografovanie, tla\u010d<\/h2>\n

[\/vc_column_text][vc_empty_space height=“50px“][vc_column_text]Na prvom stretnut\u00ed si prejdeme va\u0161e podklady, vizu\u00e1lnu identitu firmy, cie\u013eov\u00e9 publikum, sp\u00f4sob a \u0161t\u00fdl, ako sa mu chceme prihov\u00e1ra\u0165. Dohodneme si strat\u00e9giu tvorby obsahu a tie\u017e to, \u010do z dodan\u00fdch podkladov vyu\u017eijeme, \u010do mus\u00edme vytvori\u0165 nanovo. Niekedy je potrebn\u00e9 spravi\u0165 nov\u00e9 z\u00e1bery, n\u00e1js\u0165 ich vo fotobanke, pr\u00edpadne osvie\u017ei\u0165 \u010di skr\u00e1ti\u0165 texty. Dohodneme sa aj na odmene za na\u0161u pr\u00e1cu. Spolupr\u00e1cu s nami zvy\u010dajne \u00fa\u010dtujeme hodinovou sadzbou. Rozsah dopredu odhadneme na z\u00e1klade sk\u00fasenost\u00ed s podobn\u00fdmi projektmi z minulosti. Pr\u00e1ce za\u010d\u00ednaj\u00fa uhraden\u00edm z\u00e1lohy.<\/p>\n

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V pr\u00edpade, \u017ee budeme pre v\u00e1s tvori\u0165 aj obsah katal\u00f3gu, ako prv\u00fd bude s vami spolupracova\u0165 n\u00e1\u0161 copywriter<\/a>. Ak bude s\u00fa\u010das\u0165ou projektu aj fotografovanie, paralelne sa pust\u00edme aj do neho. V tejto chv\u00edli u\u017e budeme ma\u0165 dostatok inform\u00e1ci\u00ed pre vytvorenie n\u00e1h\u013eadu materi\u00e1lu. Vytvor\u00edme n\u00e1vrh titulky a zvy\u010dajne tie\u017e nieko\u013ek\u00fdch \u010fal\u0161\u00edch str\u00e1n, ktor\u00e9 v\u00e1m za\u0161leme na ods\u00fahlasenie a pripomienkovanie. Ke\u010f sa dohodneme na vzh\u013eade katal\u00f3gu, dolad\u00edme, ktor\u00e9 fotky a texty sa do katal\u00f3gu dostan\u00fa. Dizajn\u00e9r dokon\u010d\u00ed zvy\u0161ok str\u00e1n, ktor\u00e9 v\u00e1m bud\u00fa n\u00e1sledne zaslan\u00e9 na fin\u00e1lne ods\u00fahlasenie.<\/p>\n

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Tla\u010dov\u00fd materi\u00e1l ako bro\u017e\u00fara alebo katal\u00f3g produktov je v tomto bode pripraven\u00fd vo form\u00e1te do tla\u010de. Ak sme sa dohodli, \u017ee projekt nebudeme tla\u010di\u0165 u n\u00e1s, budeme radi, ke\u010f n\u00e1m d\u00e1te kontakt priamo na tla\u010diara. Odkomunikujeme s n\u00edm tla\u010d, aby bol v\u00fdsledok perfektn\u00fd. Klient sa niekedy na posledn\u00fa chv\u00ed\u013eu rozhodne materi\u00e1l finalizova\u0165 aj pre pou\u017eitie na webe. Nie je to probl\u00e9m, zvy\u010dajne s t\u00fdm dokonca po\u010d\u00edtame. Radi v\u00e1m navrhneme publika\u010dn\u00fa platformu<\/a>, ktor\u00fa pova\u017eujeme za to najlep\u0161ie v oblasti zdie\u013eania a prehliadania dokumentov Adobe PDF online.[\/vc_column_text][vc_row_inner row_type=“row“ type=“full_width“ text_align=“left“ css_animation=““][vc_column_inner offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“150″][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“130″][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-md vc_hidden-xs“][vc_empty_space height=“100″][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm“][vc_empty_space height=“50″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column width=“1\/4″ offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“150px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm“][vc_empty_space height=“50px“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column offset=“vc_col-md-offset-2 vc_col-md-8″]

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\n\n\t \n Overen\u00e9, leg\u00e1lne \u0161iroko pou\u017eite\u013en\u00e9 p\u00edsma <\/span>\n<\/span>\n\n \n <\/span>\n <\/span>\n <\/span>\n<\/span>\n<\/h6>\n
\n
\n [vc_column_text]Pre na\u0161ich klientov h\u013ead\u00e1me kompromis medzi kr\u00e1sou p\u00edsma (pou\u017eitou typografiou) a praktick\u00fdm pou\u017e\u00edvan\u00edm zvolen\u00fdch p\u00edsiem naprie\u010d v\u0161etk\u00fdmi platformami. Nadlinkov\u00fdmi aj podlinkov\u00fdmi. V tla\u010dovin\u00e1ch a v online priestore pou\u017e\u00edvame naj\u010dastej\u0161ie Google fonts. V\u00fdsledkom je konzistentn\u00e1 typografia naprie\u010d v\u0161etk\u00fdmi kan\u00e1lmi, ktor\u00fdmi komunikujete va\u0161u zna\u010dku.[\/vc_column_text] <\/div>\n<\/div>
\n\n\t \n Poradenstvo a hodnotn\u00e9 sk\u00fasenosti <\/span>\n<\/span>\n\n \n <\/span>\n <\/span>\n <\/span>\n<\/span>\n<\/h6>\n
\n
\n [vc_column_text]Pri pr\u00e1ci na akomko\u013evek projekte v na\u0161ej agent\u00fare nebudete komunikova\u0165 iba s jedn\u00fdm \u010dlovekom. Sme t\u00edm, ktor\u00fd nazbieral hodnotn\u00e9 sk\u00fasenosti a radi sa o ne s vami podel\u00ed.[\/vc_column_text] <\/div>\n<\/div>
\n\n\t \n P\u00fatav\u00fd, \u0161tylisticky a gramaticky spr\u00e1vne nap\u00edsan\u00fd a copywriterom vytvoren\u00fd obsah <\/span>\n<\/span>\n\n \n <\/span>\n <\/span>\n <\/span>\n<\/span>\n<\/h6>\n
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\n [vc_column_text]To, v \u010dom sme naozaj dobr\u00ed, je tvorba obsahu pre bro\u017e\u00fary, katal\u00f3gy a ak\u00e9ko\u013evek in\u00e9 tla\u010den\u00e9 materi\u00e1ly pre komunik\u00e1ciu so z\u00e1kazn\u00edkom (B2C) alebo medzi firmami (B2B). Na\u0161i tvorcovia reklamn\u00fdch textov perfektne pochopia cie\u013e v\u00e1\u0161ho podnikania a aplikuj\u00fa ho do textov.<\/p>\n

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Pozrite si aj: Ako p\u00ed\u0161eme reklamn\u00e9 texty<\/a>[\/vc_column_text] <\/div>\n<\/div>

\n\n\t \n Profesion\u00e1lne fotografovanie <\/span>\n<\/span>\n\n \n <\/span>\n <\/span>\n <\/span>\n<\/span>\n<\/h6>\n
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\n [vc_column_text]Fotobanky nepokryj\u00fa potreby ka\u017ed\u00e9ho projektu. Firemn\u00fdm klientom preto be\u017ene organizujeme fotografovanie produktov, person\u00e1lu alebo priestorov.<\/p>\n

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Pozrite aj: Ako fotografujeme<\/a>[\/vc_column_text] <\/div>\n<\/div>

\n\n\t \n Fotografie z fotobanky Shutterstock <\/span>\n<\/span>\n\n \n <\/span>\n <\/span>\n <\/span>\n<\/span>\n<\/h6>\n
\n
\n [vc_column_text]Be\u017en\u00e1 cena ilustra\u010dnej fotografie z tejto zn\u00e1mej fotobanky stoj\u00ed 12 \u20ac s DPH. Na\u0161a agent\u00fara m\u00e1 nadviazan\u00fa dlhodob\u00fa spolupr\u00e1cu s touto fotobankou a preto m\u00e1me omnoho v\u00fdhodnej\u0161ie ceny. Ka\u017ed\u00fd projekt v\u010faka tomu dopln\u00edme vhodnou grafikou \u010di fotkami.[\/vc_column_text] <\/div>\n<\/div>
\n\n\t \n Profesion\u00e1lne pripraven\u00fd tla\u010dov\u00fd dokument <\/span>\n<\/span>\n\n \n <\/span>\n <\/span>\n <\/span>\n<\/span>\n<\/h6>\n
\n
\n [vc_column_text]S tla\u010diar\u0148ami \u2013 a najm\u00e4 s tla\u010diarmi samotn\u00fdmi \u2013 si viac ako desa\u0165 rokov budujeme a udr\u017eiavame nad\u0161tandardn\u00e9 vz\u0165ahy. Cenov\u00e9 ponuky tla\u010de od n\u00e1s odch\u00e1dzaj\u00fa r\u00fdchlos\u0165ou blesku. Ak sa rozhodnete tla\u010d realizova\u0165 u n\u00e1s, na v\u0161etky materi\u00e1ly dr\u017e\u00edme z\u00e1ruku stopercentnej kvality. Sme ochotn\u00ed komunikova\u0165 aj s tla\u010diarmi, ktor\u00fdch ste si na\u0161li vy, v z\u00e1ujem v\u00fdborn\u00e9ho v\u00fdsledku a va\u0161ej spokojnosti.<\/p>\n

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Pozrite si aj: PROPLUSCO, odpor\u00fa\u010danie po vyrie\u0161en\u00ed reklam\u00e1cie tla\u010de<\/a>[\/vc_column_text] <\/div>\n<\/div>

\n\n\t \n Profesion\u00e1lne zvl\u00e1dnut\u00e1 spr\u00e1va farieb v ka\u017edom bode procesu <\/span>\n<\/span>\n\n \n <\/span>\n <\/span>\n <\/span>\n<\/span>\n<\/h6>\n
\n
\n [vc_column_text]M\u00e1me zvl\u00e1dnut\u00fa technol\u00f3giu presnej spr\u00e1vy farieb (color management) v ka\u017edom bode tvoriv\u00e9ho procesu. Fotografujeme presn\u00e9 farby s pomocou X-Rite ColorChecker Passport a svietime svetlami s CRI\/TLCI 96+. Monitory kalibrujeme pomocou X-Rite ColorMunki a v\u010faka softv\u00e9ru ArgylCMS a fotospektrometru ColorMunki meriame v\u00fdstupy z tla\u010diarn\u00ed a vytv\u00e1rame ich farebn\u00e9 ICC profily. Spomenut\u00e9 term\u00edny nepotrebujete ovl\u00e1da\u0165, ale je dobr\u00e9, ke\u010f viete, \u017ee si na presn\u00fdch farb\u00e1ch potrp\u00edme a vieme o \u010dom hovor\u00edme.[\/vc_column_text] <\/div>\n<\/div>
\n\n\t \n Tla\u010doviny pripraven\u00e9 pre typick\u00fa eur\u00f3psku tla\u010d na leskl\u00fd \u010di matn\u00fd papier pod\u013ea defin\u00edcie ISO 12647-2:2004\/Amd 1 <\/span>\n<\/span>\n\n \n <\/span>\n <\/span>\n <\/span>\n<\/span>\n<\/h6>\n
\n
\n [vc_column_text]V pr\u00edpade, \u017ee sa nedohodneme inak, materi\u00e1ly priprav\u00edme vo farebnom rozsahu typickej komer\u010dnej eur\u00f3pskej tla\u010de, \u010di u\u017e na leskl\u00fd alebo matn\u00fd papier pod\u013ea \u0161tandardnej tla\u010dovej defin\u00edcie ISO 12647-2:2004\/Amd 1. Nemus\u00edte sa t\u00fdmto \u010d\u00edslam rozumie\u0165, rie\u0161ime ich s top tla\u010diar\u0148ami u n\u00e1s, aj v zahrani\u010d\u00ed. Ak bud\u00fa va\u0161i tla\u010diari potrebova\u0165 s\u00fabory spracovan\u00e9 v inej norme, budeme sa im vedie\u0165 prisp\u00f4sobi\u0165.[\/vc_column_text] <\/div>\n<\/div>
\n\n\t \n Materi\u00e1ly, ktor\u00e9 komunikuj\u00fa hodnoty va\u0161ej zna\u010dky <\/span>\n<\/span>\n\n \n <\/span>\n <\/span>\n <\/span>\n<\/span>\n<\/h6>\n
\n
\n [vc_column_text]Ke\u010f\u017ee sme tvorcami zna\u010diek aj firemn\u00fdch ident\u00edt, d\u00e1vame si ve\u013emi z\u00e1le\u017ea\u0165 na tom, aby materi\u00e1ly, ktor\u00e9 tvor\u00edme, dokonale s\u00faviseli s va\u0161ou misiou a v\u00edziou. Tla\u010doviny zlad\u00edme s vizu\u00e1lnou identitou zna\u010dky. V r\u00e1mci obsahu kladieme d\u00f4raz na spr\u00e1vnu formu komunik\u00e1cie pre vybran\u00e9 cie\u013eov\u00e9 publikum a tie\u017e t\u00f3n, ktor\u00fdm sa prihov\u00e1rame.[\/vc_column_text] <\/div>\n<\/div>
\n\n\t \n Hlbok\u00e9 znalosti publika\u010dnej platformy ISSUU.com <\/span>\n<\/span>\n\n \n <\/span>\n <\/span>\n <\/span>\n<\/span>\n<\/h6>\n
\n
\n [vc_column_text]Ve\u013ea klientov po\u017eaduje okrem tla\u010denej verzie materi\u00e1lov aj digit\u00e1lnu formu pre webstr\u00e1nku, zdie\u013eanie na soci\u00e1lnych sie\u0165ach alebo pre zasielanie emailom. PDF s\u00fabory s\u00fa v\u0161ak ve\u013ek\u00e9 a na digit\u00e1lnych zariadeniach neprin\u00e1\u0161aj\u00fa asoci\u00e1cie, ktor\u00e9 ste budovali tla\u010denou verziou materi\u00e1lov. ISSUU.com<\/a> platforma toto v\u0161etko v\u00fdborne rie\u0161i. Porad\u00edme v\u00e1m s \u0148ou.<\/p>\n

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Pozrite si tie\u017e: ISSUU, ide\u00e1lna platforma pre publikovanie firemn\u00fdch tla\u010dov\u00edn v PDF online<\/a>[\/vc_column_text] <\/div>\n<\/div><\/div>[\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column width=“1\/4″ offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“150px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm“][vc_empty_space height=“50px“][\/vc_column][\/vc_row][vc_row row_type=“parallax“ parallax_content_width=“full_width“ text_align=“center“ full_screen_section_height=“no“ el_id=“formular“][vc_column][vc_raw_html]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[\/vc_raw_html][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column width=“1\/4″ offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“150px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm“][vc_empty_space height=“50px“][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row row_type=“parallax“ parallax_content_width=“full_width“ text_align=“left“ full_screen_section_height=“yes“ vertically_align_content_in_middle=“yes“ background_image=“27334″][vc_column][vc_row_inner row_type=“row“ type=“full_width“ text_align=“left“ css_animation=““][vc_column_inner offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“150″][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“130″][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-md vc_hidden-xs“][vc_empty_space height=“100″][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm“][vc_empty_space height=“50″][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=“row“ type=“grid“ text_align=“left“ css_animation=““][vc_column_inner offset=“vc_col-lg-offset-2 vc_col-lg-8 vc_col-md-offset-1 vc_col-md-10 vc_col-xs-12″][vc_column_text] Tvorba tla\u010dov\u00fdch materi\u00e1lov s\u00a0perfektn\u00fdmi textami [\/vc_column_text][vc_empty_space height=“50px“][vc_column_text] \u2014 Martin Faktor, Art Director @ Lemon Lion [\/vc_column_text][vc_empty_space height=“50px“][vc_empty_space height=“50px“][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=“row“ type=“full_width“ text_align=“left“ css_animation=““ anchor=“start“][vc_column_inner offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“150″][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“100″][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-md vc_hidden-xs“][vc_empty_space height=“100″][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-12″][vc_empty_space height=“50″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column width=“1\/4″ offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“150px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-xs“][vc_empty_space height=“100px“][\/vc_column][vc_column width=“1\/4″…<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full_width.php","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-27855","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.lemonlion.sk\/sk\/wp-json\/wp\/v2\/pages\/27855","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lemonlion.sk\/sk\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.lemonlion.sk\/sk\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.lemonlion.sk\/sk\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lemonlion.sk\/sk\/wp-json\/wp\/v2\/comments?post=27855"}],"version-history":[{"count":44,"href":"https:\/\/www.lemonlion.sk\/sk\/wp-json\/wp\/v2\/pages\/27855\/revisions"}],"predecessor-version":[{"id":31651,"href":"https:\/\/www.lemonlion.sk\/sk\/wp-json\/wp\/v2\/pages\/27855\/revisions\/31651"}],"wp:attachment":[{"href":"https:\/\/www.lemonlion.sk\/sk\/wp-json\/wp\/v2\/media?parent=27855"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}