{"id":23098,"date":"2019-02-22T15:00:33","date_gmt":"2019-02-22T14:00:33","guid":{"rendered":"https:\/\/www.lemonlion.sk\/?post_type=portfolio_page&p=23098"},"modified":"2019-12-05T11:42:30","modified_gmt":"2019-12-05T10:42:30","slug":"hotelfrantisek-sk","status":"publish","type":"portfolio_page","link":"https:\/\/www.lemonlion.sk\/sk\/referencie\/hotelfrantisek-sk\/","title":{"rendered":"HotelFrantisek.sk"},"content":{"rendered":"

[vc_row row_type=“parallax“ parallax_content_width=“full_width“ text_align=“left“ full_screen_section_height=“yes“ vertically_align_content_in_middle=“yes“ background_image=“24896″][vc_column][qode_elements_holder number_of_columns=“two_columns“ columns_proportion=“75_25″ switch_to_one_column=“1000″][qode_elements_holder_item advanced_animations=“no“ item_padding=“0 16% 0 16%“][vc_empty_space height=“100px“][vc_column_text]<\/p>\n

Redizajn webu Hotel Franti\u0161ek<\/h1>\n

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Horsk\u00fd hotel Franti\u0161ek mal webstr\u00e1nku u\u017e nieko\u013eko rokov. Majite\u013ea webu \u2013 n\u00e1\u0161ho klienta, v\u0161ak tr\u00e1pilo to, \u017ee on-line prezent\u00e1cia hotela nebola responz\u00edvna. Pou\u017e\u00edvanie webu na mobiloch a tabletoch robilo jeho n\u00e1v\u0161tevn\u00edkom probl\u00e9m.<\/h5>\n

[\/vc_column_text][vc_empty_space height=“80px“]\n\n\t\n\t Webstr\u00e1nka projektu<\/span>\t<\/a>\n\n[vc_empty_space height=“80px“]<\/i><\/a><\/span>[vc_empty_space height=“100px“][\/qode_elements_holder_item][qode_elements_holder_item vertical_alignment=“bottom“ horizontal_alignment=“right“ advanced_animations=“no“][\/qode_elements_holder_item][\/qode_elements_holder][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“][vc_column width=“1\/3″ offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“300px“][\/vc_column][vc_column width=“1\/3″ offset=“vc_hidden-lg vc_hidden-xs“][vc_empty_space height=“220″][\/vc_column][vc_column width=“1\/3″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm“][vc_empty_space height=“100px“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column][qode_elements_holder number_of_columns=“two_columns“ switch_to_one_column=“1000″][qode_elements_holder_item advanced_animations=“no“ item_padding=“0 16% 50px 0″ item_padding_768_1024=“0 0 50px 0″ item_padding_600_768=“0 0 50px 0″ item_padding_480_600=“0 0 40px 0″ item_padding_480=“0 0 40px 0″][vc_column_text]<\/p>\n

Zadanie: \u201eStar\u00fd web, ktor\u00fd sa nezobrazuje dobre v mobile\u201c<\/h3>\n

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Ke\u010f\u017ee cie\u013eovou skupinou s\u00fa v tomto pr\u00edpade deti, ktor\u00e9 tablet a mobil pou\u017e\u00edvaj\u00fa takmer denne, ch\u00e1pali sme, pre\u010do klienta star\u00fd web tr\u00e1pi. Hotelov\u00e9 priestory maj\u00fa za sebou v\u00e4\u010d\u0161iu rekon\u0161trukciu \u2013 vynoven\u00e9 boli vn\u00fatorn\u00e9 priestory jed\u00e1lne, kaviarne, spolo\u010denskej miestnosti aj baz\u00e9nu. Klient tieto zmeny nemal zachyten\u00e9 ani odkomunikovan\u00e9 na webe. A tak n\u00e1s oslovil.<\/p>\n<\/div>\n

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Rie\u0161enie: Redizajnovanie webstr\u00e1nky a nap\u00edsanie nov\u00e9ho obsahu<\/h3>\n

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Klientovi sme navrhli kompletn\u00e9 prerobenie webstr\u00e1nky (v praxi sa m\u00f4\u017eeme stretn\u00fa\u0165 aj s pojmom redizajn UI\/UX), kde nov\u00fa, \u017eiv\u0161iu grafiku doplnili na mieru vytvoren\u00e9 texty a aktu\u00e1lne fotografie hotela. Fotografovanie sa konalo v na\u0161ej r\u00e9\u017ei\u00ed a jeho cie\u013eom bolo odprezentova\u0165 vynoven\u00e9 vn\u00fatorn\u00e9 priestory hotela. Obsah a vzh\u013ead celej str\u00e1nky sme ladili tak, aby zaujal hlavn\u00fa cie\u013eovku \u2013 deti, ktor\u00e9 sem chodia na ly\u017eiarske v\u00fdcviky, t\u00e1borov\u00e9 pobyty alebo \u0161koly v pr\u00edrode. A \u010do je najd\u00f4le\u017eitej\u0161ie, sami si tieto pobyty h\u013eadaj\u00fa, vyberaj\u00fa, \u010di navrhuj\u00fa svojim rodi\u010dom.<\/p>\n<\/div>\n

[\/vc_column_text][\/qode_elements_holder_item][\/qode_elements_holder][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“][vc_column width=“1\/3″ offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“150px“][\/vc_column][vc_column width=“1\/3″ offset=“vc_hidden-lg vc_hidden-xs“][vc_empty_space height=“110″][\/vc_column][vc_column width=“1\/3″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm“][vc_empty_space height=“50px“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““ background_color=“#fdfaf1″][vc_column][vc_row_inner row_type=“row“ type=“full_width“ text_align=“left“ css_animation=““][vc_column_inner offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“150px“][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“110px“][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-md“][vc_empty_space height=“50px“][\/vc_column_inner][\/vc_row_inner][qode_elements_holder number_of_columns=“two_columns“ switch_to_one_column=“1000″][qode_elements_holder_item vertical_alignment=“middle“ advanced_animations=“no“ item_padding=“0 16% 50px 0″ item_padding_768_1024=“0 0 50px 0″ item_padding_600_768=“0 0 50px 0″ item_padding_480_600=“0 0 40px 0″ item_padding_480=“0 0 40px 0″][vc_column_text]<\/p>\n

Svie\u017ei, vesel\u00fd vizu\u00e1l detsk\u00e9mu hotelu pristal<\/h3>\n

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Pr\u00e1ve kv\u00f4li de\u0165om sme sa rozhodli vytvori\u0165 vesel\u00fd a svie\u017ei vizu\u00e1l \u00favodnej str\u00e1nky. Farebn\u00e1 \u0161k\u00e1la vych\u00e1dza z t\u00f3nov \u017eltej, hnedej a kr\u00e9movej b\u00e9\u017eovej. V\u0161etky typy pobytov pre deti dostali vypracovan\u00e9 grafick\u00e9 hlavi\u010dky a vlastn\u00fa podstr\u00e1nku s tematick\u00fdm, v\u017edy farebne odl\u00ed\u0161en\u00fdm pozad\u00edm. Tak\u00e9to spracovanie sledovalo jasn\u00fd cie\u013e \u2013 vytvori\u0165 pobytom samostatn\u00e9 podstr\u00e1nky, ktor\u00e9 by v bud\u00facnosti lep\u0161ie konvertovali po\u010das spusten\u00fdch reklamn\u00fdch kampan\u00ed v Google a na Facebooku.[\/vc_column_text][\/qode_elements_holder_item][qode_elements_holder_item advanced_animations=“no“][vc_single_image image=“24438″ img_size=“full“ qode_css_animation=““][vc_empty_space height=“50px“][vc_single_image image=“24444″ img_size=“full“ qode_css_animation=““][\/qode_elements_holder_item][\/qode_elements_holder][vc_row_inner row_type=“row“ type=“full_width“ text_align=“left“ css_animation=““][vc_column_inner offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“300px“][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“220px“][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-md“][vc_empty_space height=“100px“][\/vc_column_inner][\/vc_row_inner][qode_elements_holder number_of_columns=“two_columns“ switch_to_one_column=“1000″][qode_elements_holder_item advanced_animations=“no“ item_padding=“0 0 50px 100px“]

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Obohran\u00e1 veta: \u201eV okol\u00ed n\u00e1jdete ve\u013ea mo\u017enost\u00ed na v\u00fdlety\u201c n\u00e1m nesta\u010dila<\/h3>\n

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Hotelov\u00e9 str\u00e1nky maj\u00fa pomerne rovnak\u00fa \u0161trukt\u00faru, no i tak ich obsahu treba venova\u0165 \u010das a vytvori\u0165 ho tak povediac na mieru. Pri p\u00edsan\u00ed textov pre Hotel Franti\u0161ek sme sa zamerali hlavne na podrobn\u00fd opis pobytov pre deti \u2013 ly\u017eiarske v\u00fdcviky, plaveck\u00e9 kurzy, \u0161koly v pr\u00edrode a na turisticko-\u0161portov\u00e9 vyu\u017eitie vo\u013en\u00e9ho \u010dasu.<\/p>\n

Klientovi sme v r\u00e1mci tvorby obsahu vypracovali podrobn\u00e9 mo\u017enosti v\u00fdletov ako pre detsk\u00e9 kolekt\u00edvy, tak pre rodiny s de\u0165mi. Zamerali sme sa na zimn\u00e9 obdobie, cyklistick\u00e9 a turistick\u00e9 trasy a tie\u017e na pamiatky, m\u00faze\u00e1 a kult\u00faru okolit\u00e9ho regi\u00f3nu.[\/vc_column_text][\/qode_elements_holder_item][\/qode_elements_holder][vc_row_inner row_type=“row“ type=“full_width“ text_align=“left“ css_animation=““][vc_column_inner offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“300px“][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“220px“][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-md“][vc_empty_space height=“100px“][\/vc_column_inner][\/vc_row_inner][qode_elements_holder number_of_columns=“two_columns“][qode_elements_holder_item vertical_alignment=“middle“ advanced_animations=“no“ item_padding=“0 100px 50px 0″ item_padding_1280_1440=“0 100px 50px 0″ item_padding_1024_1280=“0 80px 50px 0″ item_padding_768_1024=“0 40px 50px 0″ item_padding_600_768=“0 20px 40px 0″ item_padding_480_600=“0 20px 40px 0″ item_padding_480=“0 20px 40px 0″][vc_column_text]<\/p>\n

Vlastn\u00e9 fotografie v\u00fdborne doplnili obsah<\/h3>\n

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Okrem redizajnu a copywritingu sme sa venovali aj fotografovaniu vynoven\u00fdch priestorov v hoteli a vonkaj\u0161ieho are\u00e1lu. Cie\u013eom bolo odfoti\u0165 hotel re\u00e1lne a reprezentat\u00edvne z\u00e1rove\u0148. Ke\u010f\u017ee sa zariadenie nach\u00e1dza v \u010distej pr\u00edrode \u010certova a Javorn\u00edkov, aj sp\u00f4sob spracovania fotografi\u00ed sme zvolili obdobne \u2013 nepou\u017e\u00edvali sme v\u00fdrazn\u00e9 filtre, zv\u00ed\u0165azila svie\u017eos\u0165, jemnos\u0165, svetlos\u0165.<\/p>\n

Klientovi sme v r\u00e1mci tvorby obsahu vypracovali podrobn\u00e9 mo\u017enosti v\u00fdletov ako pre detsk\u00e9 kolekt\u00edvy, tak pre rodiny s de\u0165mi. Zamerali sme sa na zimn\u00e9 obdobie, cyklistick\u00e9 a turistick\u00e9 trasy a tie\u017e na pamiatky, m\u00faze\u00e1 a kult\u00faru okolit\u00e9ho regi\u00f3nu.[\/vc_column_text][\/qode_elements_holder_item][qode_elements_holder_item advanced_animations=“no“]

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P\u00e1\u010dila by sa v\u00e1m tak\u00e1to spolupr\u00e1ca? Sme na telef\u00f3ne aj emailoch, te\u0161\u00edme sa na v\u00e1\u0161 kontakt.<\/h4>\n

[\/vc_column_text][vc_empty_space height=“50″]\n\n\t\n\t Kontakt<\/span>\t<\/a>\n\n[\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=“row“ type=“full_width“ text_align=“left“ css_animation=““][vc_column_inner offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“300px“][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“220px“][\/vc_column_inner][vc_column_inner offset=“vc_hidden-lg vc_hidden-md“][vc_empty_space height=“100px“][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“grid“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“][vc_column width=“1\/3″ offset=“vc_hidden-md vc_hidden-sm vc_hidden-xs“][vc_empty_space height=“150px“][\/vc_column][vc_column width=“1\/3″ offset=“vc_hidden-lg vc_hidden-xs“][vc_empty_space height=“120″][\/vc_column][vc_column width=“1\/3″ offset=“vc_hidden-lg vc_hidden-md vc_hidden-sm“][vc_empty_space height=“75″][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

Redizajnovanie webstr\u00e1nky pre detsk\u00fd hotel Franti\u0161ek, vytvorenej responz\u00edvnej str\u00e1nky. Copywriting afotografovanie priestorov hotela.<\/p>\n","protected":false},"author":2,"featured_media":24592,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","portfolio_category":[132],"portfolio_tag":[],"class_list":["post-23098","portfolio_page","type-portfolio_page","status-publish","has-post-thumbnail","hentry","portfolio_category-web"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.lemonlion.sk\/sk\/wp-json\/wp\/v2\/portfolio_page\/23098","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lemonlion.sk\/sk\/wp-json\/wp\/v2\/portfolio_page"}],"about":[{"href":"https:\/\/www.lemonlion.sk\/sk\/wp-json\/wp\/v2\/types\/portfolio_page"}],"author":[{"embeddable":true,"href":"https:\/\/www.lemonlion.sk\/sk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lemonlion.sk\/sk\/wp-json\/wp\/v2\/comments?post=23098"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lemonlion.sk\/sk\/wp-json\/wp\/v2\/media\/24592"}],"wp:attachment":[{"href":"https:\/\/www.lemonlion.sk\/sk\/wp-json\/wp\/v2\/media?parent=23098"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/www.lemonlion.sk\/sk\/wp-json\/wp\/v2\/portfolio_category?post=23098"},{"taxonomy":"portfolio_tag","embeddable":true,"href":"https:\/\/www.lemonlion.sk\/sk\/wp-json\/wp\/v2\/portfolio_tag?post=23098"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}